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Food Maker Sabra to Open New Manufacturing Facility in Virginia


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(Chesterfield County, Virginia) - Sabra Dipping Company plans tol open a state-of-the-art food manufacturing plant here, bringing about 260 new jobs to the area. The facility will make Sabra branded dips and spreads, including hummus and vegetable dips.

Virginia successfully competed against two other states for the project, according to an announcement from Governor Timothy M. Kaine's office.

"In recent years, Sabra has emerged as a top brand in the growing dips category,” said Ronen Zohar, Chief Executive Officer for Sabra. “We are projecting growth and planning exciting innovation. We are very optimistic about our company's plans for Chesterfield County and look forward to breaking ground and settling into the community.”

Astoria, New York-based Sabra Dipping Company makes a wide range of refrigerated dips and spreads. All of the products are certified kosher and vegetarian and available across the nation. With more than 50 percent growth in the past year, Sabra is leading its category according to recent IRI reports.

Sabra Dipping Company was formed as a U.S./Canadian joint venture between Strauss Group and PepsiCo. The Sabra joint venture draws on both Strauss Group and Frito-Lay North America's marketplace expertise to continue building this growing business. Frito-Lay is a business unit of PepsiCo. This will be the first new facility built since the formation of the Sabra Dipping Company joint venture.

For more information about the company visit http://www.sabra.com/



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Wednesday, November 19, 2008 - Article #1553